AI Software Features Walkthrough
UI Animations, Motion Graphics, Explainer, and Audio Production
The program needed to demonstrate features that were not easily noticeable, such as automatic organization of folders and files, and AI-powered sorting of document content.
With this as the main message, we proceeded to create a simple way to demonstrate to the audience how convenient and time-saving the program is.
The project's challenge was not the motion graphics or the animation, since each element needed to be manually animated; the challenge was that the client wanted the video to be edited in a program called Camtasia. Although it is a great program, the complexity caused by the number of animated elements pushed the program's capabilities to their limit.
The voice was AI-generated, and the budget and company structure matched their needs at this stage.